Trading App

HKCM is a trading platform that wanted to empower users with real time market insights, in-depth analyses, and a seamless trading experience. Focused on delivering high quality financial content, HKCM came with their expert-driven reports and I hopped right in to give them the needed intuitive tools, allowing traders to monitor market trends on the go and make informed decisions anytime, anywhere.

My roles

UX Design

UI Design

Motion

Understanding trader needs

The design process started with an in-depth analysis of user behavior and expectations in mobile trading. I wanted to move beyond a simple replication of the desktop experience by identifying opportunities for added value. Traders on the go need quick, digestible insights rather than lengthy reports, so I focused on creating an experience that provided actionable information in an intuitive, time-efficient way.

Designing a mobile-first experience

To make the app truly valuable, I emphasized snackable content, real-time notifications, and seamless navigation. The dashboard was structured to highlight key metrics—active trades, unread analyses, and target zones—allowing users to assess their portfolio at a glance. I also ensured that users could easily switch between HKCM’s unique editorial market analyses and social media feeds, reinforcing the brand’s credibility while making content instantly accessible and ready to share.

Enhancing usability and engagement

A clear visual hierarchy in the analysis section allowed users to quickly scan headlines and choose relevant content, whether written articles or video analyses. Interactive elements, such as a fullscreen chart view with pinch-to-zoom functionality, made in-depth market analysis more engaging. In the trades view, a minimalist layout and intuitive filters helped users quickly find and assess trading opportunities without information overload. Though I underestimated the complexity of the filter function. For more check my Dribbble.

Outcome

The final product was a mobile trading app that offered a superior experience tailored for mobile consumption. By prioritizing HKCM’s self-written market analyses, designing for quick decision making, and ensuring an intuitive interface, the app successfully delivers real value to traders who rely on timely insights.

Outcome

The final product was a mobile trading app that offered a superior experience tailored for mobile consumption. By prioritizing HKCM’s self-written market analyses, designing for quick decision-making, and ensuring an intuitive interface, the app successfully differentiated itself from competitors—delivering real value to traders who rely on timely insights.

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